Advico Y&R: Babushka campaign goes into the next round

The Sunday newspaper's Babushka campaign, which has already won several awards, is entering its second round. The topics this time: beauty cult, extremism and hopeful Obama. The ads, developed by Advico Young&Rubicam, have been appearing in the most important Swiss-German print titles since the beginning of April.
Responsible at the SonntagsZeitung: Diego Quintarelli (publishing director) and Andrea Waltzer (advertising director). Responsible at AY&R: Philipp Skrabal (ECD), Christian Bobst (CD/AD), Martin Stulz (text), Lukas Wietlisbach (graphics), Marcel Mägerle and Manuela Wettstein (consulting). Photography/Composing: Scheffold.Vizner/Fluxif.