Admeira and Eurosport agree exclusive digital partnership
Admeira is now exclusively marketing Eurosport's Swiss web and mobile inventory, thereby further expanding its digital offerings.
The Eurosport platform offers detailed information on over 100 different sports, news and background information in real time. Together with its parent company Discovery Communications, Eurosport has secured various top sports rights, such as the 2018-2024 Olympic Games in Europe and the Bundesliga in Germany. Admeira will market the Swiss inventory on the Eurosport.ch/.de/.fr/.it websites and the associated mobile apps and will therefore be able to offer its partners a further sports-savvy, predominantly male target group in future.
"The Eurosport platform is an enrichment of our existing SRG SSR sports offerings on Blick.ch and Bluewin.ch. We are very pleased about this exclusive collaboration," says Arne Bergmann, Chief Sales Officer at Admeira.
