Adidas ball kids for the EM
Football As part of the 2008 European Football Championship, Adidas and Intersport ran a print and online campaign in various European countries to find ball kids. In Switzerland, over 1,200 entries were received from youth teams and children.
Football As part of the Uefa Euro 2008, Adidas and Intersport ran a print and online campaign in various European countries to find ball kids. In Switzerland, over 1,200 entries were received from youth teams and children. For some football-loving children, a big dream is now coming true. The 12 to 16-year-old boys and girls will be able to watch one of the matches in Switzerland live on the pitch and throw the balls to the stars.
