ADC Yearbook Germany published

Creativity defies the crisis: The ADC jury in Berlin had to contend with far more entries than in previous years. It was "The Fight of the Year", as the subtitle of the ADC Yearbook 2003 puts it. Whoever demonstrates staying power in the battle for the best idea, tickles the courage of the client and doesn't give up in the final countdown to implementation not only secures gold, silver or bronze, but also a place in this book. This basic attitude of the fight has been visually captured in the yearbook with pictures of boxing champion Muhammad Ali. His life story is interspersed between the 700 pages with more than 2000 illustrations of the best German advertising. The ADC book 2003 is published by Verlag Hermann Schmidt, Mainz (ISBN 3-87439-630-4) and costs 176 francs.