50 Shades of Grey DIY
The long-awaited film adaptation of the erotic bestseller "50 Shades of Grey" is in cinemas. And with it comes a cinema slide from the Alpha 245 agency, which advertises the best way to do it at home just before the film.
The Jumbo DIY store right next to the Abaton cinema has a range of products that make tying up and gagging a little easier for avid 50 Shades of Grey fans.
Responsible at Jumbo Switzerland: Jérôme Gilg (CEO), Daniel Hofmann (Head of Marketing Services). Responsible at Alpha 245: Balz Chen, Hekuran Abdyli, Kathia LeBescont, Patrick Bucher, Barney Rees (creation), Chavela Zink (photography) Patrick Senn, Patrick Beeli (creative direction), Sylvia Kohler, Daniela Steffen (consulting), Pam Hügli, Diana Wick (overall responsibility). Production: NJP Studios.
