5 theses - 15 tips: Stop Bullshit Bingo

How does a company deal with digitalization? This question is being asked millions of times in the business world today. With the new study "Hands-on Digital - Agenda for Digital Competence", the Zukunftsinstitut opens up a new, pragmatic perspective on digitalization that provides a glimpse behind the thicket of rampant bullshit bingo.

Artificial intelligence? Blockchain? Internet of Things?

Omnipresent terms, but what do they mean for my own company? "Everyone now knows that the digital transformation is changing everything. But how to deal with it is becoming increasingly unclear," says Harry Gatterer, Managing Director of the Zukunftsinstitut. "Hands-on Digital" takes a new look at the black box of digitalization. The aim is to provide companies with practical tools for entering the digital age so that they can shape their own digital path.

"Digitalization is not primarily a technological phenomenon, but above all a process of social and cultural change." - Harry Gatterer

"Hands-on Digital" addresses the most important topics of digitalization, sheds light on their background and translates them into concrete approaches for companies. In five central theses and 15 hands-on tips, the study is dedicated to the core business areas:IdentityLeadershipInnovationCooperationTechnologySupplemented by thematic in-depth studies, analyses and insights from experts from the IT, software and blockchain business, the study provides a holistic understanding of what digitization really means - namely much more than apps, platforms and robots. "This agenda for the digital today and tomorrow is the guide for companies that want to exploit the potential of digitization, are looking for tangible advice and want to know how digitization can succeed in their company," explains study director Christian Schuldt. here a brief summary of the five central theses and here the 15 tips explained in detail in the new "Hands-on Digital" study.

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