Last but not least: Size does matter
Small newspapers are all the rage: we’re not talking about circulation here, but rather the format. Two newspapers have recently reduced their paper consumption—one on this side of the pond and the other on the other side.
Small newspapers are all the rage: what is meant here is not the circulation, but the format. Two newspapers have recently reduced their paper consumption - one on this side of the pond and the other on the other side. The Frankfurter Rundschau advertises its switch to the tabloid size with the claim "Germany is getting handier". The accompanying advertisement demonstrates that readers are much less likely to annoy their train seat neighbors if they pick up a small newspaper instead of a large one.
Not as a tabloid, but narrower, the New York Times has been published since the beginning of this week. Instead of the previous 34.5 centimeters, a page is now only 30.5 centimeters wide. According to New-business.de, this brings the NYT into line with the standard size of US newspapers, which corresponds to a width of twelve inches. The format change will result in lower printing costs, saving around ten million dollars a year. And who says size doesn't matter! Gentlemen in particular may want to remember that sometimes smaller is better.
Not as a tabloid, but narrower, the New York Times has been published since the beginning of this week. Instead of the previous 34.5 centimeters, a page is now only 30.5 centimeters wide. According to New-business.de, this brings the NYT into line with the standard size of US newspapers, which corresponds to a width of twelve inches. The format change will result in lower printing costs, saving around ten million dollars a year. And who says size doesn't matter! Gentlemen in particular may want to remember that sometimes smaller is better.
