Last but not least: Five bypasses and a bit of marketing
The physical object that is currently causing the most of a stir in Switzerland is the finance minister’s brain. Next come the bypasses, and then his unconscious body. How many bypasses have you counted?
The material object currently causing the most concern in Switzerland is the finance minister's brain. The central question is: will it be recovered, or has the minister's biocomputer, filled with what is most likely priceless data on the Swiss financial scene, been irreparably damaged?
Perhaps only the announcement of the number of bypasses (there are 5) or his unconscious body, filmed and photographed from all sides as he was wheeled from the helicopter to the hospital on a stretcher, were as crazy as this voyeuristic introspection into Mr. Merz's brain across space and time. You could even count the number of tubes leading into his body from all sides.
However, the Inselspital Bern, where the scene took place, had agreed with the photographers and film crews that the patient should not be recognizable. But how can you blame the photographers? The quarter turn of the lens - and thus Mr. Merz's face large in the picture - is simply too tempting.
However, the Inselspital is defending itself against the accusation that patient confidentiality is being weakened. It is thanks to his family that the whole country knows everything about Mr. Merz's state of health. However, the hospital has not exactly been a strong advocate of discretion.
There is a great need for information and this is being met, the Basler Zeitung quotes Inselspital Head of Communications Markus Hächler. You can't leave TV journalists out in the rain when they are already there. This has nothing to do with profiling and marketing the Inselspital, which is fighting for the top spot in heart surgery.
Perhaps only the announcement of the number of bypasses (there are 5) or his unconscious body, filmed and photographed from all sides as he was wheeled from the helicopter to the hospital on a stretcher, were as crazy as this voyeuristic introspection into Mr. Merz's brain across space and time. You could even count the number of tubes leading into his body from all sides.
However, the Inselspital Bern, where the scene took place, had agreed with the photographers and film crews that the patient should not be recognizable. But how can you blame the photographers? The quarter turn of the lens - and thus Mr. Merz's face large in the picture - is simply too tempting.
However, the Inselspital is defending itself against the accusation that patient confidentiality is being weakened. It is thanks to his family that the whole country knows everything about Mr. Merz's state of health. However, the hospital has not exactly been a strong advocate of discretion.
There is a great need for information and this is being met, the Basler Zeitung quotes Inselspital Head of Communications Markus Hächler. You can't leave TV journalists out in the rain when they are already there. This has nothing to do with profiling and marketing the Inselspital, which is fighting for the top spot in heart surgery.
