Last but not least: Brothel launches advertising offensive
The financial crisis doesn't even seem to spare the sex industry, and it's intensifying competition even in the world's oldest profession. What better way to win over clients than with a giant ad in a high-circulation newspaper?
The financial crisis doesn't even seem to be stopping at the sex trade. The gloomy situation is intensifying competition even in the world's oldest trade. And what better way to win the favor of punters than with a giant ad in a high-circulation newspaper? That's what a Thurgau establishment probably thought and dug deep into its pockets for a full-page ad in Blick. The brothel in eastern Switzerland paid around 23,000 Swiss francs for the fun. The ad shows the girls of the nightclub and has the headline: "Crisis in the whorehouse? No trace of it in Thurgau contact bar".
Managing director Barbara Fitz hopes to position herself as a "top-serious nightclub" with the publicity campaign. The big advertising campaign is seen in the scene as a challenge to the competition. Now other brothel owners are also thinking about making a big splash. Franz Kempf from La Vie in Herden, for example, says that advertising is extremely important...
Managing director Barbara Fitz hopes to position herself as a "top-serious nightclub" with the publicity campaign. The big advertising campaign is seen in the scene as a challenge to the competition. Now other brothel owners are also thinking about making a big splash. Franz Kempf from La Vie in Herden, for example, says that advertising is extremely important...

