Studio Thom Pfister Makes It Into Lürzer’s Archive with Its Levi’s Campaign

Studio Thom Pfister was included in Lürzer’s Archive’s international list of the best for its «Who You Are» campaign for Levi’s. The campaign showcases a collection featuring vibrant, illustrative stylistic elements and creates visual worlds that celebrate personality and attitude.

Headphones, Person, Outerwear
Source: zvg

Studio Thom Pfister's campaign for Levi's was included in the international best list of Lürzer's Archive included. The curated magazine and online archive "Lürzer's Archive Best Advertising Worldwide" presents the most creative works of global advertising three times a year and enjoys a high reputation in the creative industry.

Visual universes for Levi's

"Who you are" - under this title, Studio Thom Pfister immerses itself in the world of Levi's and stages a collection with lively, illustrative style elements. This creates visual universes that celebrate personality and attitude.

Leisure
Source: zvg

The subjects unfold in selected media and as an invitation not only to see the collection, but to become part of it. "Who you are" turns fashion into a statement that inspires customers to wear their own identity visibly.

Person
Source: zvg

Studio Thom Pfister, based in Bern, is a design agency for brands. The campaign is in Lürzer's Archive viewable.

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