AI clone: Simon Kümin launches his digital twin
In light of the challenges posed by AI in the advertising industry, copywriter Simon Kümin is taking an innovative approach: Together with the digital agency Campfire, he has developed an AI-based clone that replicates his writing style. The solution is offered on a subscription basis.
In times of economic uncertainty and increasing competition from AI, the advertising industry is developing new survival strategies. Copywriter Simon Kümin has opted for an unconventional approach: instead of turning his back on artificial intelligence, he has made it his ally.
Digital twin instead of competition
In collaboration with the digital agency Campfire, a customized AI solution was developed that reproduces Kümin's characteristic writing style. "As I don't have a plan B, don't want to make myself redundant and OpenAI is too much of an opponent, I was forced to take a different path," says Kümin, commenting on his initiative.
AI in the subscription model
The "artificial Kümin" is offered as a subscription solution - with or without personal support from the original. Interested parties can test the technology free of charge at ki.simonkuemin.ch, although the token limit can be increased on request.
