Silverspot realizes internet film and APG campaign for Kids Hockey Association
The Uster-based production company Silverspot, in collaboration with the agency Voci, produced a web video for the Kids Hockey Association and created an APG poster campaign.
The campaign aims to bring new talent onto the ice at the eleven children's field hockey schools in the canton of Zurich. "Have fun on the ice, come to field hockey school now!" is the association's slogan.
From the idea to the finished campaign, everything was created in-house in Uster. Remo Civatti, Managing Director of Silverspot and Nicolas Vonlanthen, Creative Director of Voci are delighted with the sustainable task: "It is very important for us to promote young talent in every respect and of course we hope that the cantonal Zurich Kids Hockey Association can continue to grow with the help of the APG poster campaign and the internet film.
The internet film is also intended to show potential members that the association not only attaches great importance to promoting young talent, but also to the community and enthusiasm for sport and youth in general.
