Campaign and team: Fastr full drive for the Urban Cyclocross of the EKZ.
Fastr not only implemented the communication measures for the Radquer Urban Cyclocross, but also provided a team itself.
The Urban Bike Festival took place in Zurich West from April 7 to 9, 2017. On Saturday, the EKZ brought the most modern cyclocross to the city on a spectacular course. The daredevil participants chased each other over the Letten viaduct, the Josefwiese and over numerous obstacles.
Fastr was not only responsible for the campaign with posters, advertisements, banners and other advertising material. It also immediately provided a team, which itself took up the challenge against the strong competition and participated in this contest with a total of around 90 riders from Germany and abroad.
The campaign consisted of posters, advertisements, banners and other advertising materials.