Jeff and Ifolor capture unforgettable memories
Jeff Zürich, in collaboration with the Finnish production agency Tonto Helsinki Oy, developed this year’s Ifolor Christmas campaign. «For everything that’s unforgettable» brings memories to life with touching and humorous stories.
The pre-Christmas period is traditionally characterized by the search for the perfect gift. At Ifolor, individual photo products can be designed quickly, personally and individually. In the current campaign, Ifolor and Jeff tell four stories about everyday experiences that have become unforgettable memories.
The focus is on a selection of four gift ideas. With a deluxe photo book, a photo mug, a wall calendar or a wall decoration, the unforgettable moments of the year can be captured and relived again and again.
The campaign was launched at the beginning of October and will run until the end of January 2025 throughout Switzerland and Finland, among other places. The stories will be played out on TV, DOOH, social media, YouTube and other digital and offline marketing channels.
Responsible at Ifolor: Maren Kunfermann (Chief Marketing Officer), Sonia Custodero-Rodriguez (Head of Marketing & Communications), Päivi Pietarinen (Teamlead Content & Campaign), Julia Fritz (Marketing & Communication Manager), Manuela Groh (Art Director), Sofia Kivistö (Art Director). Responsible at Responsible at Jeff Zurich: Caroline Etter (Senior Project Manager Digital), Nadine Rupprecht (Junior Art Director), Peter Broder (Senior Project Manager Digital).
