James creates the new season kick-off campaign for EV Zug
After the season is before the start of the season. To get all hockey fans excited about the new season, the message «Hockey is back» should be emphasized.
The inspiration for this was the special thing about EVZ home games: you can always arrange to meet up, because reunions are fun - and you quickly get back to the topic: everyone is welcome in the arena. The only thing missing here was the creative element. Fortunately, the creative team at James only saw asterisks after a tough body check of the consultation. These were firmly integrated into the layout. James has already been working for EV Zug since 2014 and, in addition to the season kick-off campaigns, is also responsible for the playoff campaigns and other measures. Other clients of the agency are the Mall of Switzerland, Roche and Zugerland Verkehrsbetriebe.
