Heads opens a museum door every day for Zurich's museums
To spread even more joy during the Advent season, Heads Corporate Branding is promoting the Zurich Museums Association with an online Advent promotion and a corresponding campaign. Twenty-four of Zurich’s more than 50 museums are hiding special prizes behind digital Advent doors, offering diverse and inspiring exhibition experiences.
From December 1 to 24, a new museum door will open every day on the Zurich museums' online Advent calendar, revealing a special surprise for art and culture enthusiasts. In this way, Zurich's museums convey the variety of experiences that can be discovered in their rooms. The campaign is accompanied by an online banner and poster campaign.
The 24 museum doors open exclusively on the social media channels of Zurich's museums. Each day, visitors will be entered into a draw to win a prize from the relevant museum.
The variety of prizes reflects the diversity of the museum landscape. There are exclusive guided tours, annual tickets and creative experiences to be won.
Responsible at Heads Corporate Branding: Ralph Hermann (overall responsibility), Simone Raubauch (strategy and concept), Natascha Almeida (consulting and text), Marco Simonetti (design), Dominique Kaiser (graphics), Roman von Arx (graphics/production). Responsible at the Association of Zurich Museums: Eva Keller (President), Nicole Mayer (Managing Director).
