Getty Images and Jung von Matt/Limmat say goodbye to the handshake

The video - which is being played on Facebook and LinkedIn - is a final tribute to the handshake. It celebrates the farewell to this once omnipresent and appreciated gesture - and concludes with the request: "Please use our 512,058 handshake images responsibly." In this way, it makes an important contribution to keeping the topic of social distancing in the minds of marketing and advertising managers. After all, they decide how many images of normal handshakes are shown in the media. Not doing so helps to establish the new social distancing rules as the social norm.

There are over 500,000 handshake pictures for sale on gettyimages. The classic handshake is therefore one of the best-selling images in the image database. It is therefore all the more remarkable that the video advises against buying such an image.