Creasquare realizes video spot for the new Migrol app
The Bern-based agency Creasquare has produced a video commercial for Migrol promoting the newly launched Migrol app. The commercial emphasizes multilingualism and cross-platform use, and is designed to communicate the app’s discount benefits in an entertaining way.
"Our aim was to develop a commercial that communicates the benefits of the Migrol app in a humorous way - without any long explanations," explains Nicolas Jossi, Agency Manager at Creasquare. "We are convinced that this commercial strikes the perfect balance between functionality and entertainment thanks to its clear and entertaining approach."
In addition to the video spot, Creasquare also developed and implemented image ads and the social media campaign. In addition to social media, the ads are also played out on Google and DOOH to make the Migrol app known to a broad target group. Various format adaptations were made for this.
Responsible at Migrol: Ioanna Gomes (Project Management & Digital Marketing Manager), Marvlyne Burla (Cast & Team Assist Marketing). Responsible at Creasquare: Nicolas Jossi (Creative Consultant & PL ), Andri Wyss (DoP & Post Production), Joel Lustenberger (Strategy & Digital Marketing). Other partners: Samuel Lüscher (Gaffer), Philipp Keusen (Hair & Makeup), Bardo Eicher (Sound Design), Elion Ahmeti (Cast).
