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Digital

ChatGPT hype boosts Swiss AI company aiaibot

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Digital

Appmotion launches sales representative for Switzerland

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Social media

EU Commission opens proceedings against online platform X

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Digital

"Google has been an AI-first company since 2016" - Yves Mäder

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Apps

Threads short message service launches in the EU

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Digital

KS/CS Association presents guidelines on the use of AI in advertising

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Commerce

Survey: Swiss people save on Christmas shopping

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Digital

These trends will determine performance marketing in 2024

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IAB Switzerland
Digital

Guide: What does the DSA mean for Swiss online providers?

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Digital

Companies must prepare employees for an AI-supported future

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Apps

FHGR study on the use of wellness apps in Switzerland

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Social media

Sir Mary: Faux out-of-home for Samsung

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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