Ooto goes public with digital expert network
Ooto, an international network of digital and AI specialists, is launching publicly after a year of development. With flexible teams based in six locations worldwide, the company supports startups and SMEs in their digital transformation.

The international Ooto team relies on flexible structures (Image: zvg)The international network Ooto (Out of the Ordinary) is celebrating its first anniversary and is now officially going public. Founded in 2024, the company primarily implemented projects for start-ups and SMEs in its first year, while also driving forward its own developments.
Behind the name is a global network of specialists from Barcelona, Berlin, Zurich, New York, Miami and Pristina. What makes it special: No rigid structures, no overhead. Instead, Ooto relies on flexible teams that are put together depending on the project. The result: maximum expertise with minimum friction.
The services are based on six pillars: Brand & Strategy for brand identity, Website & UX for sales-boosting web presences, SEO/AIO & Content for digital visibility, Performance Marketing & Social Ads for data-driven campaigns, Automation & AI Marketing for smart processes and Analytics & Optimization for fact-based decisions.
"In the CAS Digital & Communication at Lucerne University of Applied Sciences and Arts, I clearly saw that topics such as AI and digital transformation are not being addressed by many companies, or only insufficiently," says Alexander Schneider, Managing Director of Ooto. "This strengthened our resolve to go live with the network and make our expertise available to start-ups and SMEs in a targeted manner."
The company is planning to develop its own software in the future. Initial insights are to follow in the coming year. The aim is to close gaps in the market with SaaS solutions and prove that efficiency, creativity and growth belong together.

