To the point: topsy-turvy world

Monday morning 8:30 a.m. Next to the Werbewoche editorial office at Neugasse 10, the entrance to the neighboring house is blocked off. The entrance and parts of the house facade are smeared with red paint. Plainclothes policemen are taking pictures and securing traces. When I arrived at the editorial office, I learned that the paint attack was directed at the film distribution company Pathé Film.

Monday morning 8:30 a.m. Next to the Werbewoche editorial office at Neugasse 10, the entrance to the neighboring house is blocked off. The entrance and parts of the house facade are smeared with red paint. Plainclothes policemen are taking pictures and securing traces. Arriving at the editorial office, I learn that the paint attack was directed at the film distribution company Pathé Film. Pathé distributes the film "The Baader Meinhof Complex".
Let's see what can already be found about it on the Internet. I first find what I'm looking for on 20minuten.ch. There is a longer article (about 2,000 characters) with a picture series of six pictures. There are links to an article about the Zurich premiere of the Baader-Meinhof film and to the corresponding trailer. Another link leads to an interview with the director of the film. An excellently done context box about the history of the RAF, with a timeline from 1967 to 1992, with corresponding articles from the press and a terrorist photo gallery completes the picture. An additional article was linked later in the day: an interview with a former police officer about the RAF shooting in Zurich's main train station in 1979.
Next stop: Tagesanzeiger.ch. Here, too, a rather detailed article with about 16'00 characters with one picture. There are links to an interview with Stefan Aust, the former Spiegel editor-in-chief, whose book provided the basis for the film, further to an article about a paint attack on Aust's residence two weeks ago and one such on the film review.
Continue to the Neue Zürcher Zeitung. On Nzz.ch you can find more or less the SDA report (540 characters). There are neither pictures nor links. A bit meager, but for a world paper Zurich does not seem to be first priority. The same picture also on Punkt.ch. Here, the SDA report was at least supplemented with two pictures. But further links are missing here, too.
One would think that such an attack would be a feast for the tabloid press. But far from it: Blick.ch only carries the SDA report. Without photos, without links.
This small snapshot of the websites of five daily newspapers is not representative, but it does show how professionally or rather amateurishly the individual online editorial teams deal with a hot topic. A topsy-turvy world opens up: Of all things, 20 Minuten, which was vilified for years for allegedly only passing on agency reports, is clearly ahead here. With a respectable performance of its own and an Internet-friendly presentation of the story. NZZ and Blick could still learn something here. The Tages-Anzeiger has already gone through this learning phase; it has learned from its brothers in the house.
Pierre C. Meier, Editor-in-Chief
[email protected]

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