To the point: Every year again
It's that time again. This issue of Werbewoche features three Werbewoche classics. The creative ranking, the presentation of the candidates for the 2009 Advertiser of the Year and the vote for the Campaign of the Year.
It's that time again. This issue of Werbewoche features three Werbewoche classics. The creative ranking, the presentation of the candidates for the 2009 Advertiser of the Year and the vote for the Campaign of the Year.
Werbewoche's creative ranking is about the creative performance of agencies that have won awards in national and international competitions. The selection of the competitions and their corresponding weighting was made in collaboration with a delegation from the Art Directors Club of Switzerland. The ranking is based on the self-declarations of the participating agencies. In individual cases, the editorial team made corrections based on the official rankings of the creative competitions.
Six personalities from the Swiss advertising scene have been selected by the election committee, consisting of former male and female advertisers of the year, and will now be put forward for election as advertiser of the year 2009. Unfortunately, this year it is once again an all-male list of candidates. The subscribers of Werbewoche can now choose their favorite from the six nominated advertisers. For this purpose, they will receive the corresponding election form next week. On January 14, one of the candidates will receive the coveted Werbewoche Egon in Zurich's Kaufleuten.
The editors of Werbewoche have selected twelve advertising campaigns for the Campaign of the Year award. They are all campaigns that appeared this year at least in the language region and had a significant advertising impact. The readers of Werbewoche and the TV magazine Tele can vote for the Advertising Campaign of the Year from these twelve campaigns. The winner of the Campaign of the Year award will also be honored at the Egon Awards on January 14.
2008 was an exciting year for Werbewoche. The relaunch carried out in August has proved successful and has met with very good acceptance. Starting in January, we will be making some minor adjustments, for example, the basic font will be a little larger. We hope that this will meet a widespread wish of our readers.
The next printed Werbewoche will be published on January 15, 2009. Until December 24 and from January 5, you will find continuous news from the communications and media industry on Werbewoche.ch.
We, the Werbewoche team, wish you, dear readers, a nice and peaceful time over the Christmas holidays and a successful and exciting year 2009.
Pierre C. Meier, Editor-in-Chief
[email protected]
Werbewoche's creative ranking is about the creative performance of agencies that have won awards in national and international competitions. The selection of the competitions and their corresponding weighting was made in collaboration with a delegation from the Art Directors Club of Switzerland. The ranking is based on the self-declarations of the participating agencies. In individual cases, the editorial team made corrections based on the official rankings of the creative competitions.
Six personalities from the Swiss advertising scene have been selected by the election committee, consisting of former male and female advertisers of the year, and will now be put forward for election as advertiser of the year 2009. Unfortunately, this year it is once again an all-male list of candidates. The subscribers of Werbewoche can now choose their favorite from the six nominated advertisers. For this purpose, they will receive the corresponding election form next week. On January 14, one of the candidates will receive the coveted Werbewoche Egon in Zurich's Kaufleuten.
The editors of Werbewoche have selected twelve advertising campaigns for the Campaign of the Year award. They are all campaigns that appeared this year at least in the language region and had a significant advertising impact. The readers of Werbewoche and the TV magazine Tele can vote for the Advertising Campaign of the Year from these twelve campaigns. The winner of the Campaign of the Year award will also be honored at the Egon Awards on January 14.
2008 was an exciting year for Werbewoche. The relaunch carried out in August has proved successful and has met with very good acceptance. Starting in January, we will be making some minor adjustments, for example, the basic font will be a little larger. We hope that this will meet a widespread wish of our readers.
The next printed Werbewoche will be published on January 15, 2009. Until December 24 and from January 5, you will find continuous news from the communications and media industry on Werbewoche.ch.
We, the Werbewoche team, wish you, dear readers, a nice and peaceful time over the Christmas holidays and a successful and exciting year 2009.
Pierre C. Meier, Editor-in-Chief
[email protected]
