Now also at home in Olten: The Windsors, the Hofbräuhaus and the New York Times.
The advertising campaign for the Oltner Tagblatt, which was successfully launched in the spring of 2005, is entering its second phase.
(pr) The
The advertising campaign successfully launched in spring 2005 for the Olten
Tagblatt enters its second round. With new strategic advertisements,
a new radio commercial, numerous filler ads and a whole host of
Below the Line measures.
Olten has a new addition: After the White House, FC Real
Madrid, Donald Trump, Budweiser and the New York Times, are now also
the Windsors, the New York Times and the Hofbräuhaus in the region
Olten. As the campaign successfully did in the spring
the Oltner Tagblatt has once again shown that the entire
world is at home in Olten. And both the region and its
most popular newspaper to a comparison with the greats of this wide world
easily withstands.
The Oltner Tagblatt is breaking new ground in subscriber acquisition with
the broad distribution of placemats and beer mats in the
restaurants in the Olten region. The statements "Four weeks red instead of
blue", "Four weeks 0.0", "You read what's on the table" or
"Are you already reading placemats out of boredom?" is aimed at the target group
in a surprising way to encourage them to read the Olten Tagblatt.
subscribe. Also as a trial subscription.
The filler advertisements in the Olten Tagblatt go on to make their name
with statements specifically geared to the market situation.
The aim here: Customer loyalty and confirmation, the right newspaper
to have subscribed.
The advertising campaign successfully launched in spring 2005 for the Olten
Tagblatt enters its second round. With new strategic advertisements,
a new radio commercial, numerous filler ads and a whole host of
Below the Line measures.
Olten has a new addition: After the White House, FC Real
Madrid, Donald Trump, Budweiser and the New York Times, are now also
the Windsors, the New York Times and the Hofbräuhaus in the region
Olten. As the campaign successfully did in the spring
the Oltner Tagblatt has once again shown that the entire
world is at home in Olten. And both the region and its
most popular newspaper to a comparison with the greats of this wide world
easily withstands.
The Oltner Tagblatt is breaking new ground in subscriber acquisition with
the broad distribution of placemats and beer mats in the
restaurants in the Olten region. The statements "Four weeks red instead of
blue", "Four weeks 0.0", "You read what's on the table" or
"Are you already reading placemats out of boredom?" is aimed at the target group
in a surprising way to encourage them to read the Olten Tagblatt.
subscribe. Also as a trial subscription.
The filler advertisements in the Olten Tagblatt go on to make their name
with statements specifically geared to the market situation.
The aim here: Customer loyalty and confirmation, the right newspaper
to have subscribed.
