Jean-Baptiste Felten

Jean-Baptiste Felten (*1958), lic. oec. HSG, is the owner of the agency Felten & Compagnie AG, which specializes in "content-driven communication". He is a co-founder and board member of the Association for Sponsoring and Special Forms of Advertising. He started his career as a client consultant at Zintzmeyer & Lux in Zurich, then worked in Hamburg at Scholz & Friends and at Team/BBDO, then as VP Marketing Communications at ABB in Zurich and as a member of the management board at CWL Holding in Kreuzlingen. He founded his own agency in 1999. In 2010, he published the MA Sponsoring market research study in cooperation with WEMF AG.