APG|SGA wins bid for Zug billboards

With its market cultivation concept and references, APG|SGA submitted the most competitive bid. The new contract will start on July 1, 2019, with a duration of 7.5 years.In mid-August 2018, the city of Zug launched the invitation to tender for a total of four lots. The largest and most significant lot included around 200 poster advertising sites in the F4, F200, and F12 formats and was awarded to APG|SGA. In addition, APG|SGA will continue to handle and manage the billposting for Zug's cultural institutions as a service. With the 202 existing backlit or glued panels on private property and the SBB site, as well as the 200 poster advertising sites on public property, the market leader will continue to offer its customers a fully rounded range of services that will be continuously expanded and optimized. This also includes the digital offering, which already includes two Rail eBoards at prime locations on the SBB site in Zug station.