Gluscht for the eyes
Regional specialties with a fresh new look: Stämpfli Kommunikation has developed the brand identity for the new «regio.garantie» seal of quality from the association «Das Beste der Region.» The brand identity is currently on display at the BEA trade fair in Bern.
Crunchy sausages, creamy cheese or fine wine drops - these and many other delicious regional products are certified by the new "regio.garantie" label, provided the products are produced in accordance with the guidelines of the Swiss Regional Products Association. Numerous producers and farmers ensure that the foodstuffs and luxury foods of the 17 affiliated regional brands have a convincing taste. The creative team at Stämpfli Kommunikation, in collaboration with photographers Kim Sokola and Simon Bolzern (Simon+Kim Werbefotografie.ch, Kriens), are responsible for the visuals. With advertisements, flyers and various POS material, they make the appearance around the seal of quality shine.
Whether cheese, meat products or wine - the product is always in the foreground in the visual implementation. In addition, each subject should make associated elements such as the craft, the producer or the origin of the products tangible. The image concept refers to the many local quality products with valuable ingredients from our nature - Our region. Our treasure trove.
The newly designed brand presence is currently making its first major appearance at the BEA exhibition in Berne at the stand of the "Best of the Region" association (Hall 4.1).
