Tumbling ratings

April data from NetRatings and MMXI According to MMXI, 2.762 million people surfed the Internet from home for an average of 294 minutes in April, visiting 279 pages. According to NetRatings, on the other hand, 2.217 million people spent an average of 388 minutes on their home computers and visited 563 pages. Incidentally, the two panels resemble the weather in April: their data shows various extremes that could not be more contradictory. Credibility suffers accordingly: NetRatings' surfing time of 388 minutes is its highest value to date, while MMXI's 294 minutes represent its lowest value. For the first time, there is a time gap of more than one and a half hours.
NetRatings also shows more than one million visitors for the first time ever for a domain, namely for Bluewin.ch. In contrast, Bluewin.ch is doing worse than ever in MMXI: At 49.9 %, its reach has fallen below the 50 percent mark for the first time. Markus Knöpfli
Top 20 domains april 2002

Nielsen/NetRatings MMXI
Rank Domain Visitors Reach Domain Visitors Reach
in 1000 in % in 1000 in %
 1 bluewin.ch 1035.2 46.7 bluewin.ch 1 390 49.9
 2 microsoft.com 737.3 33.3 msn.ch 901 32.4
 3 msn.com 693.3 31.3 msn.com 848 30.5
 4 google.ch 662.9 29.9 google.ch 832 29.9
 5 passport.com 486.2 21.9 microsoft.com 826 29.7
 6 search.ch 472.1 21.3 passport.com 705 25.3
 7 msn.ch 412.8 18.6 search.ch 652 23.4
 8 sunrise.ch 367.5 16.6 yahoo.com 545 19.6
 9 google.com 359.3 16.2 sunrise.ch 499 17.9
10 yahoo.com 347.3 15.7 sbb.ch 474 17.0
11 sbb.ch 298.5 13.5 google.com 416 14.9
12 yahoo.com 246.8 11.1 msn.com 395 14.2
13 gmx.net 242.9 10.9 gmx.de 366 13.1
14 gator.com 193.9 8.8 yahoo.com 315 11.3
15 windowsmedia.com 192.3 8.7 ubs.com 277 10.0
16 gmx.ch 185.6 8.4 microsoft.de 262 9.4
17 yellownet.ch 180.1 8.1 swissonline.ch 236 8.5
18 geocities.com 165.9 7.5 lycos.com 227 8.1
19 ubs.com 164.3 7.4 yellownet.ch 210 7.5
20 altavista.com 154.9 6.9 tiscali.ch 209 7.5
Source: AC Nielsen/MMXI