Mewa wins SAP Innovation Award for digital customer portal
The textile service provider Mewa was honored with the «SAP Innovation Award 2025» in the ‚Customer Experience‘ category for developing groundbreaking service applications for its digital customer portal. The new integrated solution for ticket automation enhances the user experience for over 200,000 B2B customers in Europe.

Textile service provider Mewa has received the "SAP Innovation Award 2025" in the 'Customer Experience' category for the innovative further development of its digital customer portal. The award recognizes the successful implementation of an automated ticket system that was developed in collaboration with SAP partner Sybit.
The new solution optimizes the processing of over 200,000 customer inquiries per year. The digital customer portal mymewa.com has been expanded to include self-service functionalities that give customers more autonomy with service requests such as repeat orders, changes and status queries for workwear and cleaning cloths.
The integration of SAP Commerce Cloud, SAP Sales Cloud, SAP Service Cloud and SAP ERP has reduced the processing time per ticket by an average of 15 minutes. The service teams invest the time gained in personal advice for more complex issues.
Rainer Monteagudo Santí, Head of Strategic Marketing & Product Management, emphasizes: "Our aim is to be close to our customers and offer them the best possible service - based on partnership, reliability and high quality. With digitalization, we can continue to ensure this, improve efficiency and transparency for both sides and thus remain fit for the future with our service for our customers as well as for our own employees."
The digital innovation was developed in close dialog with users from the field, including the involvement of the Mewa Customer Advisory Board. Regular customer surveys confirm increased satisfaction thanks to the expanded digital service offering. Despite the advancing digitalization, personal contact remains a central component of Mewa's customer service.
