Ticketcorner and Tour de Suisse launch marketing partnership
The Tour de Suisse is expanding its offerings for business and premium guests. Effective immediately, Ticketcorner is responsible for marketing hospitality and VIP experiences along the stage routes—with a focus on visibility, culinary offerings, and customer loyalty.
The partnership focuses on marketing exclusive hospitality and VIP experiences as part of the cycling race. With "Ticketcorner Prime", the ticket provider aims to target high-quality formats specifically at business and leisure target groups.
At selected stage locations of the Tour de Suisse 2025, VIP zones will be created with a direct view of the race action, gastronomic offerings and their own supporting program. This will give companies the opportunity to welcome customers in a dynamic sporting environment and create personal brand experiences.
The Tour de Suisse wants to increase its attractiveness for partners and sponsors by expanding its VIP offerings.
