Dynamic Frame produces postcards for the Eurovision Song Contest
The Zurich-based production company Dynamic Frame has been awarded the contract to produce the «ESC Postcards» and will create the short video segments for the live broadcast of the popular music show that introduce the artists from all participating countries during the show.
Dynamic Frame works with a large number of Swiss talents and partner companies from various creative fields to produce a total of 37 films.
The ambitious project is based on this year's ESC motto "Welcome Home". The concept developed by SRG is the responsibility of the two creative directors Jen Ries and Luca Zurfluh at Dynamic Frame. The creative studio Vaudeville is also involved, but the details of the concept will only be announced shortly before the competition.
The first Eurovision Song Contest took place in Lugano in 1956. Since then, the contest has only been held once more in Switzerland - in 1989, this time in Lausanne. This year, the ESC returns to its country of origin and will be held in Basel. Around 250,000 visitors are expected to attend.
