Andy Was Right creates a film within a film for Allianz Suisse
The employer branding video by Andy Was Right is intended to highlight the modern and inclusive working environment at Allianz Suisse with a lot of humor and tongue-in-cheek.
The video spot plays on the meta-level and shows the fictional Allianz employee Chris, who has been given the task of creating a concept for an employer branding video. When Chris is pressed for time, he receives support from a benevolent voice-over. Together with Chris, she brainstorms the possible video implementations and how the versatility of the Allianz working day can be suitably presented.
"The unusual interaction between Chris and the voice-over gives viewers a completely different motivation to watch the video," explains Pascal Geithner, Video Director at Andy Was Right. "The mix of professional actor and Allianz employees also gives the video the authenticity it needs." As a contrast to everyday office life, FPV drone shots provide visually exciting perspectives.
The communicative umbrella of the video production is the tagline "Let's care for tomorrow" from Allianz Careers. The video is played out on various online platforms, including the Allianz Careers website.
