Personnel changes at Publicitas Print Sales Organization

Publicitas is reorganizing its print sales division. Evi Bossard, Head of Magazines & National Sales, and Fabio Balmelli, Sales Director, are leaving the company.

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Evi Bossard, Head of Magazines & National Sales, is leaving Publicitas on June 30 to take up a new professional challenge. From April 2014 to June 2016, she headed the "Magazines" management department with the main focus on more efficient market development and optimizing the portfolio by winning new management mandates and securing lucrative existing contracts. From July 2016, she also took over the operational management of the National Sales team with the two core teams Key Account Management and New Business Management. To ensure the fastest possible optimization of cross-regional cooperation with his colleagues in W-CH and Ticino, Christian Maier will take over responsibility for Magazines and National Sales in addition to D-CH from 1 February.

Fabio Balmelli is leaving Publicitas at the end of February 2017 to take up a new professional challenge. During his more than 16 years at Publicitas, he has held various positions. From 2000, he was Branch Director and then Sales Director for the Ticino region. He was responsible for the entire portfolio as well as for the marketing of the region and the placement of various titles in Italian-speaking Switzerland. Francesco Peroni will take over as his successor with immediate effect. He has been with the company since July 2012, most recently as Head of Competence Center Sales for Ticino. He has experience in media sales, has already successfully launched various digital products for Italian-speaking Switzerland and can optimally serve the Ticino market thanks to his good regional network.

Wolfgang Schickli, Managing Director Switzerland: "Every market change also offers great opportunities. I am delighted to welcome Francesco to the management team, an ambitious young sales manager who is determined to use new approaches to achieve a sustainable increase in sales performance in the Ticino market with the well-established team."

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