Patrizia Laeri and Sarah Genner new members of the Advisory Board of the Institute for Digital Business
The Institute for Digital Business at HWZ Zurich University of Applied Sciences is adding female members to its advisory board. The advisory board is responsible for consistently developing continuing education goals and programs in line with the needs of the business community.

Sarah Genner studied and completed her doctorate in Zurich and Berlin. During her doctorate, she was a visiting researcher at Harvard. She specializes in the impact of digital media on people and society. After working in journalism, corporate communications and teaching, she has been a researcher at the ZHAW Zurich University of Applied Sciences since 2010, where she researches and teaches in the field of media psychology. At the Institute of Applied Psychology IAP, she focuses on the digitalization of the world of work. She is the author of the book ON | OFF.

After studying economics in Zurich and Madrid, Patrizia Laeri wrote her first stock market reports for the NZZ in 2001. From 2002, the economist filmed economic events for Swiss television and regularly covered the WEF and SEF. At the same time, she produced successful foreign series on Russia, Iran, India and North Korea. She has also presented "SRF Börse" since 2008 and the business magazine ECO since 2016. She also moderates numerous renowned business conferences and panels in Switzerland and Germany, particularly in the field of digital transformation.
In addition to the Data Protection Officer Bruno Baeriswyl, web entrepreneur and fintech investor Marc P. Bernegger, Markus Iofcea, Head of UBS Think Tank Y and member of the Board of Directors of Bank Vontobel, and partner of etventure Holding Björn Wettergren, Cyril Meier and Manuel P. Nappo are members of the Advisory Board.
The Institute for Digital Business at the HWZ is a Swiss-wide continuing education, consulting and research center for digital transformation, headed by Manuel P. Nappo. Since 2011, 161 students have completed an MAS (Master of Advanced Studies) in Digital Business and 389 students have completed a CAS module in Digital Business at the HWZ.
