Megura: Anke Mosbacher becomes Chief Client Officer
Since August 2025, Anke Mosbacher has joined the executive team of the Swiss communications agency Megura as Chief Client Officer (CCO). With her extensive experience as a Chief Marketing Officer (CMO) on the client side, Mosbacher brings special expertise in the areas of brand management, digital transformation, and customer experience.
In her new role, Anke Mosbacher's top priority is to maximize customer benefit. Her in-depth understanding of customer needs and her flair for complex interrelationships will strengthen Megura's strategic direction in branding, digital solutions and transformation. "At a time when AI and generative targeting approaches offer new opportunities, we want to further expand our expertise for even more added value," emphasizes Mosbacher.
Strengthening the management team
Mosbacher joins the Megura management team - alongside René Utiger (CEO/owner/board member) and Fabrice Widmer (COO/creative director) - as a strong personality with expertise in brand management, digitalization and data-based methods. The expansion is intended to strengthen the company's quality and innovative power and further increase customer benefits.
Megura is one of the leading communications agencies in the canton of Aargau and the Limmat Valley. The company employs around 20 people at its offices in Baden and Zurich. With its focus on branding, digitalization and customer-centric solutions, Megura successfully supports its clients in achieving their goals and measurable results.
