Luca Hartmann joins the management of MYI Entertainment
MYI Entertainment, an agency specializing in e-sports and gaming, has appointed Luca Hartmann to its management team. He previously worked in business development, most recently as a project manager who supported PostFinance's entry into e-sports. He is now also supporting the company at a strategic level.
Hartmann joined MYI Entertainment in 2016 as a volunteer for SwitzerLAN. He started his first job as an intern in Business Development, which made him one of the first employees after the company was founded. In addition to in-house productions such as mYinsanity and EEvent, he also supervised various client projects. Since 2018, he has worked as project manager for the PostFinance e-sports experiment and actively supported the client in its e-sports management.
As Managing Director, he will support CEO Cédric Schlosser with strategic development and, together with COO Manuel Oberholzer, prepare the company operationally for upcoming growth.
After completing his Bachelor's degree in Business Administration at the HSG, Luca is currently completing his Master's degree in Business Innovation at the University of St. Gallen.
