Jasmin Berger takes over as Head of Operations at my105
my105 is expanding its leadership team: Jasmin Berger, formerly a producer at Energy Schweiz, is taking over as chief operating officer of the Zurich-based radio station effective immediately—and brings with her a broad background in media and branding.
Jasmin Berger joins my105 as new Head of Operations
my105 is sharpening its profile: the Zurich-based radio station has recruited Jasmin Berger my105, an experienced media woman, as Head of Operations. The long-standing Energy Switzerland producer is taking over the position with immediate effect and will play a key role in shaping the station's operational development. At the same time, my105 is sharpening its music profile under the claim «Today's Best Music» and has improved the DAB+ audio quality in Zurich.
In March, Zurich-based media entrepreneur Jan Müller bought the radio station my105 and the associated platform from founder Giuseppe Scaglione. His aim is to further develop the brand in terms of content, technology and operations over the coming months. The focus is on a clearly sharpened music profile, a modern digital product experience and a strong presence on all relevant playout channels. As part of this realignment, the audio quality on DAB+ in Zurich has already been greatly improved.
From Energy Switzerland to Jasmin Berger my105: a broad media profile
Jasmin Berger joined Energy Switzerland in 2012 and successively took on central roles in production, content and live implementation. She was jointly responsible for Energy Downtown with Stefan Büsser, the national daytime program in Zurich, Bern and Basel as well as for major national productions and live formats such as Energy Air, Energy Star Night and Energy Fashion Night. In addition, she shaped the development of on-air content, supervised the training of interns and took on tasks in side moderation. Later, she was responsible for on-air promotion and event content. Most recently, Berger worked as Sales Manager at Pernod Ricard Switzerland.
my105 owner and Managing Director Jan Müller comments on the new addition as follows: «Jasmin Berger knows the dynamics of media, understands content as well as processes and brings exactly the energy that my105 needs in this new phase.» She combines operational excellence, media understanding and brand expertise in an almost ideal way.
For Jasmin Berger, returning to the world of radio is like «coming home»: «At my105, an »anything is possible' spirit meets professional processes - and passion meets real business and technology expertise. The brand has enormous potential, and I'm really looking forward to contributing my experience from the last few years to achieve the ambitious goals we have set together with Jan Müller and the my105 team."
Interview with Jan Müller and Giuseppe Scaglione on the sale of my105:
Further information on my105 at https://my105.ch/
