Change of leadership at DeinDeal: Allen Krief succeeds Malte Polzin
Ringier subsidiary DeinDeal, which operates the two e-commerce platforms Deindeal.ch and My-store.ch, has announced the resignation of its CEO, Malte Polzin. Allen Krief, co-founder of My-store.ch and a shareholder of DeinDeal AG, will take over the position effective immediately.
The handover between the outgoing and the new CEO will take place in an orderly manner, in close cooperation with the board of directors. Outgoing DeinDeal CEO Malte Polzin has a 17-year e-business background, according to the statement, and has held various leadership positions at companies such as Brack.ch and Carpathia in recent years. Since May 2017, he has led the two e-commerce portals Deindeal.ch and My-store.ch, based in Zurich and Meyrin (Geneva).
Robin Lingg, Group Executive Member Ringier, in a statement: "The Board of Directors is indebted to Malte Polzin. His work has helped to ensure that Deindeal.ch and My-store.ch are finally efficiently synchronized and equipped with the right skills following the technological merger that took place under his leadership. This has set the course for further sustainable growth and expansion of the platforms' leading market positions."
"I look back on an exciting and intensive time at Deindeal.ch and My-store.ch and thank the Board of Directors, the management team, all employees as well as all partners involved for the close and good cooperation and trust," Malte Polzin summarizes.
The Board of Directors appointed Allen Krief, co-founder of My-store.ch and shareholder of DeinDeal, as DeinDeal's new CEO. Even after the merger of My-store.ch with Deindeal.ch in June 2016, Allen remained closely associated with the company. Together with the two other My-store.ch founders John Krief and Alexandre Branquart, he remained on DeinDeal's management team.
"With Allen, we are returning to a leadership that will be characterized by a founding personality. There is complete consensus between the Board of Directors and the leadership of DeinDeal on the vision and direction of the company," Robin Lingg explains the appointment of Allen Krief.
DeinDeal's approximately 130 employees at the two locations in Zurich and Meyrin have been informed about the change in the management of their company. The harmonious transition during the management change ensures that day-to-day business continues smoothly.
