Farner continues to expand performance marketing and creation
With the addition of Yannick Waeny and Christoph Perner, Farner Consulting continues to invest in data-driven digital marketing and creative content. Yannick Waeny heads the Performance Marketing division within the Digital Marketing & Research unit. Christoph Perner joins the Advertising & Events unit as the new Art Director.
Yannick Waeny has led the Performance Marketing division of the Zurich agency since November 1, 2017. He was most recently Digital Marketing Manager, then Brand Manager Observer and digital project manager at Ringier Axel Springer Switzerland. In addition to his part-time studies in Business Administration with a focus on Online Business & Marketing at the Lucerne University of Applied Sciences and Arts, Yannick Waeny acquired several Google certificates: Google AdWords Shopping Advertising, Google Analytics, Google AdWords Advanced Search, Google AdWords Advertising Fundamentals and Google Advertising Professional.
With his proven creative and web skills, Christoph Perner has been strengthening the Advertising & Events unit in Zurich as Art Director since October 1, 2017. In 2008, he moved from the University of Applied Sciences in Halle (Germany), where he studied communication design, to the FNHW in Basel, where he earned his bachelor's degree in visual communication. Before joining Farner, Christoph Perner was Art Director at OgilvyOne in Zurich for many years. His creative work has received several awards and has been nominated for the "German Prize for Online Communication".
