Fabian Röthlisberger and Markus Maurer strengthen Farner Consulting
Fabian Röthlisberger and Markus Maurer, two well-known names in the Swiss agency and marketing scene, have joined Farner Consulting. With these two senior hires, Farner is strengthening its expertise in integrated consulting in the fields of advertising and digital marketing.
As of November 1, 2017, Fabian Röthlisberger, a high-profile consulting personality, will join the Farner Advertising & Events Unit in Zurich. As Head of Consulting and Deputy Unit Head, Fabian Röthlisberger will bring his many years of experience to bear in several areas at once: in advertising and marketing consulting, in marketing strategy and strategic brand management, according to the statement. Previously, he spent many years in management positions with a focus on "Client Services" at Scholz & Friends Zurich and Jung von Matt/Limmat.
Since October 1, 2017, social media strategist Markus Maurer, known as "Kusito" on the web and in the marketing scene, has been supporting the Farner Digital & Research unit as Digital Coach & Quality Manager. Markus Maurer oversees know-how transfer and quality management of digital marketing, social media marketing, Facebook advertising and storytelling. Most recently, he was Social Media Manager & Strategist at PostFinance, and before that Social Media Consultant (Customer & Web Intelligence) at Migros-Genossenschafts-Bund. In addition to his professional activities, he is involved in these topics as a lecturer at the University of Bern and the HSLU.
With the new consulting, marketing and social media power on the team, they are specifically strengthening their integrated and multidisciplinary approach to consulting and implementation, the agency writes in a statement.
