Edi Estermann becomes Head of Corporate Communications Tamedia

Edi Estermann, Head of Communications for the 2025 Eurovision Song Contest in Basel, will begin his role on October 1 and will report directly to Tamedia CEO Jessica Peppel-Schulz.

Tamedia is reorganizing its corporate communications: Edi Estermann will become Head of Corporate Communications at Switzerland's largest media company as of October 1, 2025. He will report directly to Tamedia CEO Jessica Peppel-Schulz. With this appointment, Tamedia is taking account of the comprehensive transformation with accelerated digital growth and the ongoing cultural change within the company. In a challenging environment, communication plays a key role both internally and externally. This appointment underlines Tamedia's claim to leadership in the Swiss market.

Profile with digital DNA

Edi Estermann is an experienced communicator and well-connected expert in the media industry with a wealth of management experience in the communications sector, particularly in phases of transformation. As Head of Communications until June of this year, he was responsible for the development and fast-paced implementation of the communications strategy for the Eurovision Song Contest 2025 in Basel. Prior to this, he was Head of the SRG Media Office in Bern and Spokesman for the Director General for seven years. From 2010 to 2016, Estermann was Chief Communications Officer at Ringier AG, where he was responsible for the media company's internal and external communications.

Before joining Corporate Communications, he worked for various media as a journalist, chief reporter and head of news. From 2008 to 2010, Estermann was the project manager responsible for the implementation and construction of the Blick Group's integrated newsroom.

At Tamedia, Estermann will strengthen internal and external communication, sharpen the quality and relevance of external positioning and make communication structures more agile in order to support the company's digital growth strategy.

"With Edi Estermann, we are gaining a likeable, communicative leader with a lot of drive and a deep understanding of media, digital ecosystems and cultural change," says Tamedia CEO Jessica Peppel-Schulz. "He thinks communication strategically, networked, cross-channel, very operationally - and has the necessary flair for journalistic quality and public impact. I am delighted to have him on board with us."

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