E-Dialog strengthens its presence in Switzerland with Thierry Pool

E-Dialog develops digital strategies, optimizes digital channels and campaigns and licenses marketing tools for various Swiss clients. As a consultant, reseller and agency, the agency offers comprehensive services with a broad focus that is individually tailored to the needs of its clients.

E-Dialog is now expanding its local presence in Switzerland. "Digital marketing is constantly evolving, whether thanks to artificial intelligence, cloud technology or data protection issues, where the post-cookie era has already begun and urgent adjustments are needed to avoid being at a competitive disadvantage. This makes it all the more important that we position ourselves well and competently - we are delighted to have gained an experienced Swiss digital marketeer for our team in Thierry Pool," says CEO Andrea Swift.

Thierry Pool is an experienced digital marketing executive who successfully built up this area for Digitec Galaxus between 2009 and 2019. Most recently, as Global Head Digital & Data Marketing at Credit Suisse, he led an international team of over 70 employees.

"After 15 years on the advertiser side, I am very excited to bring my diverse experience to E-Dialog and work with experts from all disciplines to drive our clients' digital marketing activities and contribute to E-Dialog's success," says Thierry Pool about his new challenge. "E-Dialog's broad offering from Creatives to Campaigns to Analytics and Cloud can help customers in Switzerland to design, measure, market and sell their offerings more successfully. I am very much looking forward to working the Swiss advertising market more actively again with active support from Austria and Germany, contributing my experience in e-commerce and finance and also intensifying cooperation with local representatives of global players."