The marketing unit of Livesystems has a new management crew
Livesystems' new CEO, Dragan Dojcinovic, has appointed two industry experts to the executive team. Effective December 1, 2019, Nicola Molinara was named CCO and Claudio Marty was named COO.
Nicola Molinara, 33, is taking on the role of Chief Client Officer CCO. Molinara has been with Livesystems virtually since the beginning. As the very first sales employee at Livesystems, he has been contributing to the company's success for nine years. As Regional Sales Director, he built up the external locations in Basel, Lucerne and Aarau. Later, as Chief Strategy Officer and creative head of the company, he provided new strategic impulses.
"Nicola knows virtually all of our long-standing customers personally," says CEO Dragan Dojcinovic, "his experience makes him the ideal person to further expand and professionalize our strategic customer relationships - in other words, the perfect appointment for GL."
The new Chief Operation Officer in the management team of the Livesystems sales organization is Claudio Marty, 32. In his previous role as Head of Business Development, he focused on expanding the product range in the online and DOOH areas.
As COO, Marty continues to lead the strategic transformation and provides accountability for the Commercial Publishing, Internal Operations and Product Management divisions. "I am proud of my new role and look forward to further developing the sales division in operations," he says.
Consolidation phase completed, focus on the future
After two years of launching the online news portal Nau.ch, the founders are withdrawing from the operational management of the other two AGs of Livesystems Holding. They hand over the management into the hands of mostly long-time proven employees.
To this end, the digital-out-of-home organization Livesystems DOOH has already recently been staffed with a fresh management team.
