Daniel List becomes CMO at Cada

As of Thursday, Daniel List has been the Chief Marketing Officer at the startup Cada Fertility. He joins the team led by founder Benedikt Förster, bringing with him marketing experience from Bexio, Coop, and Orell Füssli.

(Image: zVg.)

The startup Cada Fertility has set itself the task of providing empathetic and goal-oriented support to people who want to have children, making every step transparent. As CMO, Daniel List will support the team and use his wealth of experience from many years in marketing. List was previously Vice President Marketing working for BexioHe gained further experience in marketing in various positions at Coop - including the development of the Mondovino brand - and Orell Füssli Thalia.

List's extensive experience in marketing will "definitely benefit the start-up". Founder Benedikt Förster is delighted with the appointment: "As the development of Cada is medically complex, we are particularly pleased to have gained an expert in the areas of strategic brand development/management, digital business models, data-driven marketing, content marketing and patient journeys in Daniel List."

The practice with diagnostic laboratory was opened in Zurich in December, while the fertility clinic is still under construction.

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