Claudine Caviezel takes over management of Lobeco Zurich
Lobeco has appointed Claudine Caviezel as Head of Switzerland. With her extensive experience in digital marketing and creative campaigns, she will strengthen the agency's presence in Switzerland.
Director Lobeco
The digital communications and marketing agency Lobeco is expanding its Swiss office: Claudine Caviezel is taking over the management in Zurich and will be responsible for business development, digital creative services, social media and strategic campaigns.
Born in Switzerland, she has more than 20 years of experience in marketing, communication and event management. Previously, she was Senior Marketing Manager at the Neue Zürcher Zeitung and was responsible for national awareness and creative marketing campaigns. Her career has taken her through leading positions at companies such as Swarovski, Estée Lauder and Berenberg as well as at agencies such as TBWA and Ogilvy, where she managed campaigns for luxury brands in the beauty, healthcare and automotive sectors.
Claudine Caviezel emphasizes her enthusiasm for the new role: "My passion for moving image production, visual storytelling and digital creative campaigns as well as our shared values immediately convinced me to pursue my future career path with Lobeco." With her international experience and a strong Swiss network, she wants to further advance the agency's digital expertise and develop clients into digital champions.
Sebastian Iffert, Managing Director of Lobeco, explains: "Claudine Caviezel brings with her an impressive wealth of experience that will strengthen our presence in the DACH market. She combines Swiss know-how with international digital expertise - a perfect match for Lobeco."
The Zurich office has been an important part of Lobeco's corporate strategy since 2019. With a team of five on site, the agency supports clients such as Swiss Ski, Swiss Re and Lidl Switzerland as well as global players from Switzerland. Founder and CEO Lorenz Beringer adds: "Our team in Zurich is ideally positioned for cross-border projects, which further strengthens our flexibility and customer focus."
