Brian P. Rüeger becomes Rector of the HWZ

The Zurich University of Applied Sciences has a new president. Effective the beginning of October, Prof. Dr. Brian P. Rüeger will take over as president of the university, which offers part-time business degree programs.

(Image: zVg.)

For over ten years, Rüeger headed the Institute of Marketing Management IMM at the Zurich University of Applied Sciences ZHAW and drove its development forward. For this, he was recognized internationally in 2022 with the "Male Entrepreneurial Leader of the Year" (Runner-up) award from ACEEU. The institute was honored with the Best Performing Team Award.

Prior to this, Brian Rüeger was deputy head of the former Center for Marketing Management at the ZHAW. He also gained entrepreneurial experience as a founder in the fields of banking information systems and telecommunications infrastructure solutions. His academic background includes a degree in economics from the University of Zurich and a PhD in marketing from the same university in 2015.

Rüeger succeeds Matthias Rüegg, who will retire at the end of 2024.

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