Alexander Hofstetter becomes new Head of Marketing and Sales at Schulverlag Plus
On January 1, 2020, Alexander Hofstetter will assume the newly defined position of Head of Marketing and Sales at Schulverlag Plus as a member of the executive board.
For his new role, the 46-year-old, who holds a federal diploma in marketing, brings with him experience from printing and communications companies, where he held various management positions. For the past six and a half years, he has been responsible for the transformation of the Federal Office for Buildings and Logistics (BBL) from a procurement service provider to a comprehensive consulting service provider for online and offline publications. Together with his team and internal customers, he supported and procured a wide variety of multichannel projects for the federal administration, from agency procurement to distribution.
With his experience and proven leadership qualities, he brings with him all the prerequisites to align the marketing, communication and sales processes of Schulverlag Plus with the requirements of the developing market and to actively help shape the transformation processes, according to a statement.
