20 Minuten Group: Bernhard Brechbühl becomes Managing Director
Bernhard Brechbühl is taking over as CEO of the 20 Minuten Group. The experienced media executive and expert in new, digital business models is currently Chief Digital Officer of the Energy Group Switzerland. He succeeds the previous CEO, Marcel Kohler.
Brechbühl will take over the management of the Group at the beginning of August 2022. He succeeds Marcel Kohler, who will retire from the operational business as of August.
The new appointment comes as Emmanuel Fleig, for family reasons, is not coming to Switzerland as planned and announced to succeed Marcel Kohler as Managing Director of the 20 Minuten Group (Werbewoche.ch reported). Instead, Fleig will continue his work as managing director of Edita/L'essentiel in Luxembourg, writes TX Group in a statement.
After ten years, Bernhard Brechbühl is returning to the company where he began his career as a reporter. From 2005 to 2012, he was a member of the editorial board and page maker of 20 minutes and from 2008 also worked as head of entertainment. Later, Brechbühl founded Storyfilter, a publishing and consulting company specializing in social media.
In October 2016, he became a member of the Executive Board of Energy Switzerland (Werbewoche.ch reported). He built up the digital content business for the radio and entertainment group and, in parallel, launched and managed the young media brand Izzy for Ringier for three years. As Chief Digital Officer at Energy, Brechbühl is currently in charge of Content, Digital Marketing and Technology. He is also Head Content & Publishing Innovation of Ringier's Global Media Unit, the strategy and management body for media activities in twelve countries.
Brechbühl studied economics at the University of Zurich, graduating with a licentiate in 2003, and completed an MBA in media management at the Steinbeis School of Management and Innovation in Berlin in 2011.
