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Study
MarKom
Swiss entertainment and media market recovers quickly from the crisis
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Business
Trust and consumer education are key to CSR communication
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MarKom
Marketing managers in Switzerland are guided by customer needs and data
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MarKom
Corona brings fundamental changes to Swiss society
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MarKom
"Direct" effect
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Media
Culture coverage is "intact but endangered," according to study
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Social media
"Likes" and "shares" fuel online outrage
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MarKom
The use of AI in marketing 2021: 5 obstacles and 1 bright spot
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Commerce
E-commerce trend on the social web on the rise
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MarKom
Swiss population craves live events
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