Live Lab launches podcast format "BLA BLA LAB" with its own studio

The Zurich-based agency Live Lab is expanding its podcast series «BLA BLA LAB» and opening its own in-house studio. The series focuses on discussions about the future of live communication. The first episode, featuring director Nadine Imboden, explores the role of staging in live communication.

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Source: zvg

What is the future of live communication? With the expansion of its own podcast format "BLA BLA LAB" and the opening of a new in-house studio, Live Lab is creating a platform to reflect on people, brands and encounters.

The focus is on the "BLA BLA LAB" podcast, in which Live Lab takes a targeted look ahead. In discussions with experts, partners and internal voices, topics are addressed that are shaping live communication - as well as society - today and in the future. The format deliberately sees itself as an open thinking space between the present and the future, between practice and classification.

Own studio for flexible production

With the new podcast studio, Live Lab is creating an in-house solution to produce content independently and flexibly and to continuously develop the podcast. The first episode with Nadine Imboden builds on this and focuses on the role of staging in live communication. In conversation with Jonathan Schwarz, Managing & Creative Director at Live Lab, the director explains why dramaturgy is crucial to creating effective experiences from content - and why staging should be seen as a strategic element.

In addition to creation, project management and video production, the BLA BLA LAB provides an additional space in which the agency can engage with and actively shape developments in the industry.

The podcast and additional content can be accessed via the Live Lab website and all popular streaming services.

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