Latin fever at the Swiss Radio Night
This evening, the annual Swiss Radio Night took place for the ninth time at the Haus am See in Wollishofen. 350 guests from the radio industry accepted Swiss Radioworld’s invitation and gathered for the festive networking event. MK Werbewoche was there.
With summer temperatures, cool drinks and Caribbean rhythms, numerous personalities from the music and radio business as well as the advertising industry celebrated the medium of radio.
The industry event attracted around 350 guests from all over Switzerland and neighboring countries to the Haus am See in Wollishofen.
In keeping with the motto of the never-ending summer, the evening was accompanied by an unplugged concert by Swiss Latin star Loco Escrito. With his internationally successful hits, such as "Punto", he brought the south a little closer to Lake Zurich. In a relaxed atmosphere, the guests had an exuberant exchange about developments in the radio industry.
The Radio Night 2019 was able to score again this year with a unique atmosphere as well as culinary and musical delicacies among the attendees.
The evening showed once again that radio is a very important part of the media mix, even in a fragmented media landscape. This is also the opinion of Ralf Brachat, Managing Director of Swiss Radioworld (pictured below): "In keeping with this great weather, we're toasting radio today, the most popular and widest-reach medium next to TV."
